The world feels heavy. Let’s be honest, lately it feels like it's falling apart. We're living in a polycrisis, bombarded by negativity, and the result is The Great Exhaustion. While not yet a formally defined phenomenon, this phrase perfectly captures the pervasive feeling of weariness and overwhelm that many of us are experiencing. Burnout is rampant and unhappiness is on the rise.We’re all craving more joy and more connection – with ourselves, with nature, with something real. And at We Say Grow, we believe we have an answer: glimmers of joy, cultivated in your own personal outdoor space.
Psychotherapist Deb Dana talks about "glimmers" – those tiny, micro-moments of joy that can shift our perspective. It's the bird song, the sun on your face, the quiet satisfaction of watching a plant unfurl its leaves. These days, these small, achievable pleasures are more important than ever. They're a source of comfort, a reminder of the beauty that still exists, and a powerful antidote to the exhaustion that weighs us down.
Gardening, in its essence, is the art of creating glimmers. It's a tangible way to connect with the natural world, to nurture something beautiful, and to find solace in the simple act of creation. But here's the rub: gardening has become synonymous with "hard work," "rules," and "inaccessibility." A staggering 1,800 searches a month in the UK for “gardening for beginners” proves it. People are desperate to connect with nature, but they’re intimidated. They don't know where to start, they're short on time, and they're overwhelmed by the perceived complexity of it all. It's a set of barriers we're determined to break down.
At We Say Grow, we're curating plant collections, designed for joy. We're passionate about making gardening accessible to everyone, regardless of their experience or knowledge. We're a family-run business, rooted in the light-filled valleys of mid-Wales, with gardening in our blood. Ellen, a third-generation garden lover (her grandfather is the Rose breeding legend David Austin), along with her husband Chris, understand the power of a personal outdoor space. For them, their garden is a celebration, a source of joy amidst the demands of a young family and busy careers. And they believe everyone deserves that.
With five mood-based plant collections designed for both beds and planters, we've hand-picked the best hardy perennials, focusing on colour, form, and personality, so you don't have to worry about the rules. We're taking the guesswork out of gardening, so you can focus on the pure joy of it. Forget the Latin names and complicated techniques. Just choose the collection that speaks to you, plant it, and watch the glimmers grow.
We're connecting the dots between overwhelm, exhaustion, and the restorative power of gardening. On a mission to bring glimmers of joy into your life, one plant at a time. Join us, and let's reclaim our joy together.